Meesho reference

Meesho label size in mm (and inches, points and pixels)

A Meesho shipping label is a standard 4×6 inch thermal label — 101.6×152.4 mm, which everyone buys as 100×150 mm. Here it is in every unit, with the roll to order and the settings that keep the barcode readable.

The size, in every unit

UnitWidth × HeightNotes
Inches4 × 6 inThe nominal size.
Millimetres101.6 × 152.4 mmSold as “100 × 150 mm”.
Centimetres10.16 × 15.24 cm≈ 10 × 15 cm.
PDF points288 × 432 ptFixed — 72 points per inch.
Pixels @ 203 DPI812 × 1218 pxMost desktop thermal printers.
Pixels @ 300 DPI1200 × 1800 pxHigher-resolution thermal printers.
Aspect ratio2 : 3Same shape at any size.

“100 × 150 mm” and “4 × 6 inch” are the same label — the 1.6 mm gap is rounding. Either description on a packet of rolls will fit.

Why it is the same on every marketplace

The 4×6 label is not a Meesho decision. It is what Indian courier networks — Valmo, Delhivery, Shadowfax, Ecom Express, Xpressbees — standardised on, so every marketplace that hands parcels to those couriers produces the same size. That has one very practical consequence:

One 100×150 mm roll covers every marketplace you sell on. If you already buy rolls for Flipkart or Amazon, the same stock takes Meesho labels. There is no such thing as a Meesho-specific label size, and anything sold as one is just a 4×6 with a sticker on the box.

Why the downloaded PDF prints wrong

The label is 4×6, but what you download is a larger page with the label placed on part of it and the tax invoice taking up the rest. The file is page-sized; the label inside it is 4×6. That mismatch is the entire reason labels come out wrong, and it happens on every marketplace.

Send that page straight to a 100×150 mm printer and you get one of two failures:

The fix in both cases is the same: cut the 4×6 label region out onto its own 4×6 page, then print that at 100%. Nothing is resampled, so the barcode keeps the resolution it was generated at.

Print one, scan it, then run the batch. Full walkthrough on the thermal printer guide — the printer settings are marketplace-independent, so it applies unchanged to Meesho.

No thermal printer?

Most sellers starting out do not have one, and it is not a blocker. A 4×6 label prints fine on ordinary A4 — and you can fit four labels on a single A4 sheet, cut them apart and tape them on. That takes a batch of twelve from twelve sheets down to three.

Where CropSheet fits

CropSheet does not read Meesho PDFs yet. It currently handles Flipkart and Amazon label files, and Meesho support is being built. We would rather say that plainly than have you upload a file and get an error.

One thing does already work: if your Meesho labels have already been cropped to roughly 4×6 by another tool, dropping that file in will normalise it to a true 288×432 pt page and can lay it out four-to-an-A4.

Frequently asked questions

What is the Meesho shipping label size?
A Meesho shipping label is 4×6 inches — 101.6×152.4 mm, universally sold as a 100×150 mm label. That is the same size Flipkart, Amazon and every other Indian marketplace uses, because it is the courier standard rather than a marketplace choice.
Which label roll should I buy for Meesho?
A 100×150 mm (4×6 inch) direct-thermal shipping-label roll. Direct thermal means no ink and no ribbon — the paper darkens under heat. One roll size covers Meesho, Flipkart, Amazon and Ajio, so you never need marketplace-specific stock.
Why does my Meesho label print small or cut off?
Because you are sending a full-size page to label-size media. The label occupies part of a larger PDF page, so “Fit to page” shrinks the whole page down onto the 100×150 mm label and the barcode stops scanning, while “Actual size” prints one corner of the page and loses the address. Crop the label to its own 4×6 page first, then print that at 100%.
Can I print a Meesho label on A4 paper?
Yes. A 4×6 label prints perfectly well on ordinary A4 from an inkjet or laser printer — cut it out and tape it to the parcel. You can fit four labels on one A4 sheet if you lay them out first, which is a lot cheaper than a sheet per parcel.
Is the Meesho label the same size as Flipkart and Amazon?
Yes, all three are 4×6 inch (100×150 mm). What differs between marketplaces is how each one wraps that label inside its PDF and where the tax invoice sits — not the label itself. So the roll, the printer and the print settings are identical across all of them.